Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideals, or services.
http://en.wikipedia.org/wiki/Advertising
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http://www.entrepreneur.com/advertising/
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ad·ver·tis·ing (d v r-t z ng) n. 1. The activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media.
http://www.thefreedictionary.com/advertising
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http://www.media-awareness.ca/english/parents/marketing/advertising_everywhere.cfm